Training video - using variable defaults

When using variables, you need to account for potential gaps in the data. This video shows how to set up default values when addressing recipients by name in the email content.

Click below to start the video.

• Variables
  • Creative Variables
  • Creating a New Variable
  • Conditional Values
  • Importing Variables From Another Creative
  • Editing Creative Variables
  • Deleting Creative Variables
  • Training Video - Using Variable Defaults